Year: 2021

LinkedIn can be a powerful channel for B2B companies, but simply posting a few times a week isn’t enough. Real organic growth comes from being visible, starting conversations, building relationships, and giving people a reason to remember your company. Here are a few practical ways to make LinkedIn work harder for your B2B business.

Coding can be rewarding, but it can also be exhausting. A few simple changes to how you organize your workday can make coding feel much more manageable.

Your website is getting visitors, but they aren’t taking the next step. Sometimes the problem isn’t traffic at all. It’s what happens after someone lands on your website.

The COVID-19 pandemic affected almost every industry. From finance and food to manufacturing and technology, businesses had to deal with disrupted operations, changing customer behavior, remote work, and tighter budgets. Even after the immediate crisis began to ease, many of those changes continued to affect how companies operate. IT outsourcing can be one way to reduce that pressure by accessing specialized skills, controlling costs, and letting internal teams focus on the work that matters most.

Customer needs can change quickly, especially when circumstances are uncertain. A marketing strategy that worked a few months ago may suddenly stop working. The COVID-19 pandemic made this clear as businesses faced lockdowns and a greater reliance on digital channels. What mattered was noticing what was changing and responding to it.

2020 changed the way businesses operate almost overnight. The pandemic pushed people indoors, e-commerce took off, remote work became normal, and online services saw a huge increase in demand. Marketing changed with it. Here are some of the marketing trends businesses should have been paying closer attention to in 2021.

Laravel Macros Postmortem Laravel gives you the ability to add methods to a class at runtime by using the Macroable (Illuminate\Support\Traits\Macroable) Trait. You need to use the Macroable trait inside the class in which you want to add methods at run time. Here is an example from the Laravel Documentation. The following code adds a toUpper method to the Collection …

Form Request Validation in Laravel API’s When we write API’s in Laravel and use Form Requests to validate the requests, the default Laravel behavior is to throw Validation Exception (\Illuminate\Validation\ValidationException) and redirect the user to the previous page. This redirect URL can be configured as well if we want to. As a result of it, we see a response with …

Shopify Theme Development A theme controls the user interface and feel of the online store. It makes the store functional and interactive with the customers. Store Theme Limitations A store can have only 20 themes installed, and only one of them can be published which customers will see when the store is live. Shopify Theme Kit Shopify provides an online …